MISSION PAISLEY

Client: Tommy Hilfiger
Agency: Global Brands Group
Challenge: Design and develop a bedding collection for the client’s spring/summer home collection. Collection to embody the brand’s creative direction of East Coast Prep colliding with West Coast ease. Designs should evoke a relaxed attitude of West coast style as a twist to the classic roots of East Coast prep.
Role: Trend research and analysis, design conceptualization, artwork creation, bed styling, spec pack creation, product design, product development